The World We Want Studios is a mission-driven entertainment hub that produces powerful storytelling to inspire positive change through film, television, and digital media.
The World We Want Studios is a mission-driven entertainment company committed to social change through powerful storytelling in film, television, and digital media.
With over three decades of experience and an extensive global network, we finance, develop, produce, and market, a diverse range of original content that both entertain and inspire, including scripted feature films and episodic television to unscripted series and short-form content across borders and languages.
Our studio has forged strong relationships within the world’s largest film industries, including Hollywood, Indian Cinema, and the emerging film markets of Africa and the Middle East. These connections enhance the reach and impact of our projects, ensuring they resonate deeply with a global audience.
250+
FILM + TV PRODUCTIONS
50+
SHORT FILMS
6+
PROJECT PRODUCTIONS
250+
FILM + TV PRODUCTIONS
50+
SHORT FILMS
6+
PROJECT PRODUCTIONS
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We demonstrate that social impact can coincide with commercial success and are driven by a passion to create narratives that both entertain and transform, rooted in genuine, authentic experiences.
Currently, The World We Want Studios is executive producing and financing “In The Shadows”, the incredible true story of trailblazing British professional boxer, model, UNICEF Ambassador, and refugee Ramla Ali starring Jasmine Jobson (Netflix’s Top Boy) and Finn Cole (Last Breath, Peaky Blinders, Fast & Furious 9), and produced by a BAFTA award-winning and Oscar-nominated team. Our film and television projects also include a scripted film and series that delve into the life of a former, bona fide member of the New York mafia, focusing on powerful themes of redemption and transformation. This narrative explores the profound impact of personal redemption and its capacity to inspire societal change. By telling this story, the aim is to shed light on the possibility of turning one’s life around, and the broader implications of such transformations for community healing and positive social development.
Additionally, we are developing a scripted series that intertwines the thrill of Avengers: Endgame with the heartfelt charm of Friends set against the backdrop of the UN’s Sustainable Development Goals (SDGs). This intersectional narrative follows a diverse group of ordinary heroes with extraordinary dreams, whose deeply personal stories of love, friendship, and sacrifice ignite a global movement to save the planet. Also, a scripted feature film is in the works, chronicling the inspiring life of a revered Indian social entrepreneur whose groundbreaking work has transformed countless lives.
The World We Want Studio has also spearheaded international publicity and marketing for over 250 film and television productions, driving viewership and box office success through our cutting-edge campaigns. As strategic partners, we have produced over 50 short films and PSAs for the United Nations and governments of the USA, UAE, and India, as well as philanthropic organizations such as the Bill and Melinda Gates Foundation, blending celebrity pop culture with powerful messaging that resonates worldwide.
As Impact Producers, the studio crafts thought-provoking campaigns that challenge the status quo and drive both culture and policy. As Impact Storytellers, we amplify the social impact of major productions with media strategies, involving celebrity partnerships and targeted communications. Some of the projects the Studio has supported in this capacity include the original crime thriller Poacher on Amazon Prime Video, based on India’s largest ivory poaching case and the world’s first feature film on menstruation, Pad Man, which led to a change of policy laws in India removing taxes on menstrual hygiene products.
A sister company to The World We Want, a global impact consultancy aligned with the UN’s Sustainable Development Goals (SDGs), our organisation pioneers disruptive strategies at the intersection of storytelling and global development, collaborating with governments, the UN, philanthropists, businesses and celebrities to transform awareness and create action. Highlighting our leadership in global initiatives and commitment to substantial global impact, Co-founder Natasha Mudhar was also instrumental in launching the SDGs as India Director.
PROJECTS
We have taken on various roles in the following projects, serving as Producers, Impact Storytellers, or both.
IN THE SHADOWS
Modi – Three Days on the Wing of Madness
SDGs Series
Poacher on Prime Video
Eternals
Pad Man
Love Sonia
Usain Bolt
Chhapaak
Wild Salomé
The Hundred Foot Journey
Margarita with a Straw
PROJECTS
Modi – Three Days on the Wing of Madness
IN THE SHADOWS
SDGs Series
Poacher on Prime Video
Eternals
Pad Man
Love Sonia
Usain Bolt
Chhapaak
Wild Salomé
The Hundred Foot Journey
SERVICES
The studio is engaged in all phases of a project’s life cycle including financing, production, distribution and marketing, to ensure each project not only reaches but also deeply engages audiences and catalyses meaningful change. Here’s how we do it.
#1 Development and Incubation Hub
We support and transform pioneering ideas into ready-to-produce scripts, crafting globally relevant stories that not only drive social change but also resonate across cultural boundaries to spark meaningful dialogue. Our approach ensures each story reaches its intended audience, spanning a variety of budgets and genres, and we are committed to collaborating with both emerging and established talent to bring these visions to life.
#2 Production
Our production team brings years of global filmmaking experience, crafting content that engages and inspires audiences around the world. We specialize in a wide range of projects, from exclusive documentaries to major collaborative films. By merging local insights with global narratives, we consistently produce content that stands out for its depth and relevance across various countries and languages.#3 Financing
We secure comprehensive financing solutions for projects. By accessing film financiers, impact investors, philanthropies, and global film funds, we provide the financial support necessary for transforming powerful stories into commercially viable projects.
#4 Distribution
Our distribution strategy is designed to amplify the impact of each story we tell. We carefully tailor the placement of our content to meet audiences where they are most active—extending from traditional theaters to dynamic film festivals and accessible streaming services. This approach allows us to engage audiences on a global scale, from specialized educational showings to broad mainstream visibility, and from high-profile festival showcases to targeted awards campaigns.#5 Media Advisory
With three decades of experience in the global media landscape, our advisory services help content creators navigate the complex world of media with ease. From market analysis to content positioning and platform negotiations, our team provides end-to-end consultancy that amplifies the reach and effectiveness of projects.
#6 Marketing
Our marketing campaigns are crafted not just to promote, but to provoke. We integrate traditional marketing with digital innovations and grassroots strategies to engage audiences deeply. Each campaign is designed to support the overarching narrative of the project, supported by cutting-edge analytics and data-driven insights to refine targeting and campaign optimization, encouraging viewer engagement and driving social dialogue. We also prioritize a multi-channel strategy, utilizing everything from digital ads and social media platforms to traditional media outlets and event marketing, ensuring comprehensive coverage and maximum visibility.
#7 BRAND INTEGRATION
We leverage our deep industry connections and expertise in market trends to identify and execute partnerships, facilitating partnerships between content creators and brands that are committed to social impact. These collaborations enhance narrative depth and audience engagement, aligning product placements with storytelling that reflects shared values. Our brand integration process involves meticulous planning and coordination, ensuring that each partnership is seamlessly integrated into the storytelling fabric without compromising the integrity of the narrative or the brand's image.
#8 Collaborations
Our studio thrives as a convergence point for creative talents from various disciplines. We engage with artists, technologists, activists, and thought leaders to craft stories that not only entertain but also inspire and provoke thought. By integrating these creative collaborations with strategic partnerships be it with esteemed nonprofits, community-based initiatives to leading businesses, we drive meaningful on-the-ground discussions about our stories.
#9 Consultancy
Aligned with the UN’s Sustainable Development Goals, our consultancy services are designed to produce content that catalyzes measurable social change. We collaborate with a diverse array of stakeholders, including governments, NGOs, celebrities, and businesses, to develop strategies that not only effectively communicate their missions but also engage and mobilize public support. Additionally, we initiate and manage impact campaigns that monitor audience reactions and societal trends, enabling us to foster tangible, on-the-ground change.Profiles
At The World We Want Studios, our leadership is not just about guiding our creative endeavours but also embodying the transformative values we uphold. Meet Teji and Natasha, whose exceptional careers and visionary leadership have been pivotal in shaping our mission-driven approach to media and entertainment. Each brings a unique blend of passion, innovation, and commitment to social change, driving our studio’s success on the global stage.
Profiles
At The World We Want Studios, our leadership is not just about guiding our creative endeavours but also embodying the transformative values we uphold. Meet Teji and Natasha, whose exceptional careers and visionary leadership have been pivotal in shaping our mission-driven approach to media and entertainment. Each brings a unique blend of passion, innovation, and commitment to social change, driving our studio’s success on the global stage.
TEJI SINGH
FOUNDER
Teji stands as a visionary business entrepreneur, spearheading initiatives at the crossroads of media, entertainment, and global development. With a rich portfolio of directly driving the expansion and success of major companies and social impact campaigns, Teji has been instrumental in launches of major television networks to film companies, and advancing the Millennium and Sustainable Development Goals on a global scale.
As a seminal figure in popularizing Indian cinema worldwide, Teji has not only catalysed the global presence of Indian film and television but has also been part of breakthrough strategies for blockbuster projects such as Slumdog Millionaire to Life of Pi, among others. Her leadership in marketing and distribution has elevated major Indian and crossover productions, representing iconic studios like Warner Bros., Twentieth Century Fox, Disney, and Paramount in their strategic entry into India.
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In the early stages of her career, Teji was a key member of the original team that launched the UK’s first South Asian diaspora TV channel, TV Asia, led by the legendary Amitabh Bachchan. She has strategized the launch of major television networks, including News Corp and Viacom, with a focus on creating inclusive content that resonates with diaspora audiences.
Teji’s pioneering spirit is further evidenced by her founding of Sterling Global, a multi-award-winning global business and communications consultancy in London. Established in the 1990s, Sterling Global broke new ground in cross-market entry strategies, notably launching and scaling major global brands like Western Union in the UK and Aston Martin in India.
Her impact extends deeply into significant development projects, such as the influential Make Poverty History campaign. Teji’s extensive expertise has significantly contributed to initiatives aligned with the Millennium Development Goals and now the Sustainable Development Goals, affirming her role as a strategic leader in blending global media initiatives with development goals.
Overcoming deep-seated systemic biases and double discrimination in male-dominated industries, Teji has steadfastly committed to principles of diversity, equality, and inclusivity, making them the bedrock of her business ethos. Driven by her experiences with systemic barriers, Teji is dedicated to using her platform to challenge the status quo and empower the next generation of leaders.
TEJI SINGH
FOUNDER
Teji stands as a visionary business entrepreneur, spearheading initiatives at the crossroads of media, entertainment, and global development. With a rich portfolio of directly driving the expansion and success of major companies and social impact campaigns, Teji has been instrumental in launches of major television networks to film companies, and advancing the Millennium and Sustainable Development Goals on a global scale.
As a seminal figure in popularizing Indian cinema worldwide, Teji has not only catalysed the global presence of Indian film and television but has also been part of breakthrough strategies for blockbuster projects such as Slumdog Millionaire to Life of Pi, among others. Her leadership in marketing and distribution has elevated major Indian and crossover productions, representing iconic studios like Warner Bros., Twentieth Century Fox, Disney, and Paramount in their strategic entry into India.
READ MORE
In the early stages of her career, Teji was a key member of the original team that launched the UK’s first South Asian diaspora TV channel, TV Asia, led by the legendary Amitabh Bachchan. She has strategized the launch of major television networks, including News Corp and Viacom, with a focus on creating inclusive content that resonates with diaspora audiences.
Teji’s pioneering spirit is further evidenced by her founding of Sterling Global, a multi-award-winning global business and communications consultancy in London. Established in the 1990s, Sterling Global broke new ground in cross-market entry strategies, notably launching and scaling major global brands like Western Union in the UK and Aston Martin in India.
Her impact extends deeply into significant development projects, such as the influential Make Poverty History campaign. Teji’s extensive expertise has significantly contributed to initiatives aligned with the Millennium Development Goals and now the Sustainable Development Goals, affirming her role as a strategic leader in blending global media initiatives with development goals.
Overcoming deep-seated systemic biases and double discrimination in male-dominated industries, Teji has steadfastly committed to principles of diversity, equality, and inclusivity, making them the bedrock of her business ethos. Driven by her experiences with systemic barriers, Teji is dedicated to using her platform to challenge the status quo and empower the next generation of leaders.
NATASHA MUDHAR
FOUNDER
Natasha is a mission-driven social impact entrepreneur launching ventures at the intersection of media, technology, and entertainment, aimed at creating equitable, inclusive, and sustainable change. With over two decades of experience, she harnesses her network and storytelling expertise, to drive global impact in policy, impact investments, and culture, aligned with the UN’s Sustainable Development Goals (SDGs). Her role as a thought leader and advocate of the SDGs is exemplified by her being appointed the UN’s Global Goals India Director with the mandate to innovatively launch the goals in India to engage 1.3 billion people.
As a catalyst of change, Natasha has mobilized over $380 million in impact investments and led over 90 trailblazing projects across more than 130 countries, reaching over 2.5 billion people to drive systemic change and promote equity in health, education, and economic opportunities worldwide. Her ability to swiftly enact change and connect with her network of global leaders, investors, cultural icons, and policymakers has established her as a dynamic and effective leader.
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As an indispensable collaborator, Natasha works with a diverse spectrum of partners, including the USA, UAE, and India governments, philanthropies such as the Bill and Melinda Gates Foundation, multilateral organisations such as the United Nations and the Commonwealth, all united in their pursuit of meaningful progress.
Among her ventures, Natasha founded ‘The World We Want’, a global impact consultancy at the forefront of storytelling and global development, devising disruptive strategies to convert awareness of global issues into tangible action. In spotlighting the power of storytelling, Natasha says: “Storytelling is our bridge to empathy – it allows us to live a thousand lives, understand diverse perspectives, and drive meaningful change in our own world.”
Natasha has curated other significant initiatives, including “We For India”, raising in excess of $5mn through a ‘Digital Fundraising Concert’ that convened 80+ global cultural icons in support of India’s post-COVID relief efforts, a ‘Philanthropic Initiative’ where she secured the rights to re-release the hit music track ‘We Are Family’ to promote global solidarity during COVID-19 in benefit of the newly launched WHO Foundation, and an ‘Event-Based Advocacy Venture’ with the “SDGs Impact Summit” to spotlight the global south’s leadership in accelerating SDGs action. These ventures collectively showcase her talent in harnessing various platforms and advocacy for meaningful impact. Every challenge is an opportunity to innovate. My mission is to harness this potential, driving forward a world that thrives on creativity and resilience” notes Natasha.
Some of the other projects Natasha is currently involved in includes her role as a Global Director at the USA and UAE government led Agriculture Innovation Mission for Climate (AIM for Climate) initiative leading advisory and advocacy. Her expertise is instrumental in driving AIM for Climate’s mission to transform agricultural practices and food systems in response to climate change challenges, which has helped to mobilize over $17 billion in investments, bringing together public and private sector contributions to foster innovation in agriculture.
NATASHA MUDHAR
FOUNDER
Natasha is a social impact entrepreneur with over two decades of experience in harnessing her network and storytelling expertise, to drive global impact aligned with the UN’s Sustainable Development Goals (SDGs). Her role as a thought leader and advocate of the SDGs is exemplified by her being appointed the UN’s Global Goals India Director with the mandate to innovatively launch the goals in India to engage 1.3 billion people.
As a catalyst of change, Natasha has mobilized over $380 million in impact investments and led over 90 trailblazing projects across more than 130 countries, reaching over 2.5 billion people. Her efforts have directly contributed to significant legislative changes to heightened international awareness on key issues, demonstrating a measurable improvement in community well-being.
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Natasha’s ability to swiftly enact change and connect with her network of global leaders, investors, cultural icons, and policymakers has established her as a dynamic and effective leader. She is also the Founder of ‘The World We Want’, a global impact consultancy at the forefront of storytelling and global development, devising disruptive strategies to convert awareness of global issues into tangible action.
Natasha’s passion for leveraging celebrity influence in popular culture has catalysed significant impact, as seen in projects like ‘We For India’, which raised over $5 million through a ‘Digital Fundraising Concert’ that convened 80+ global cultural icons in support of India’s post-COVID relief efforts, a ‘Philanthropic Initiative’ where she secured the rights to re-release the hit music track ‘We Are Family’ to promote global solidarity during COVID-19 in benefit of the newly launched WHO Foundation, to stepping in as Impact Producer to lead the global communications and partnership strategy for the world’s first feature film on menstruation, Pad Man, which led to a change of policy laws in India that removed taxes on menstrual hygiene products.
Driven by her profound commitment to global progress, Natasha leverages the power of entertainment and storytelling to transform awareness into actionable change, inspiring communities worldwide to actively participate in shaping a more equitable and sustainable future.
Storytelling for Change
Our content aspires to catalyse change through diverse narratives with fresh voices from around the world, from stories about the planet itself to tales that instil empathy and mobilise action toward a more equitable and sustainable world.
As storytellers for change, we shift paradigms and serve planet Earth by inspiring global audiences to engage in social activism, influence policy, and foster cultural shifts through high-impact storytelling.